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Our business is marketing communications. arcendo provides a combination of strategic and tactical marketing communications services.
On the strategic side, we counsel our clients on positioning, identifying USPs, creating and working these messages into communications campaigns intended to drive the company's reputation in its target European markets. When PR materials already exist, we localize, ensuring they are suitable for local markets.
On the tactical side, we implement comprehensive, proactive communications campaigns to the media via all channels: press releases, advance feature tracking, comment pieces, media tours, one-on-one briefings, development and placement of case studies and customer references, analyst bulletins, speaking slots and round tables.
In addition to working with retained clients, we provide project-based services such as
- company launch
- product launch
- trade show support
- press tours
These are an ideal way for new customers to experience the benefits of working with us - let us show you what we can do. Take a look at our packaged deals here.
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First you try us. Then you trust us. This is our premium fixed-price package and means that you get a full PR service for a full quarter. |
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This package is for companies that are not yet 100 percent sure they want to do a long term investment into local PR, but need support for a product launch or any other actual news. |
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Trade Show Basics Package |
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You are exhibiting at a trade show in Germany and just need a press kit for local media? Our Trade Show Basics package gives you just that. |
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Press Tours - hit and stay |
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If you are about to introduce your company and products to a specific market for the first time, a press tour may be the way to go. |
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Case Studies - ideal for verticals and collaterals |
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You have happy customers and want to use them as references? That's easy. |
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Trade Shows - event or interviews |
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Trade shows are a perfect means of getting or keeping in touch with the media. |
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Fast, flexible, simple: PR on demand! |
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Finding PR services without contractual obligations and without the risk to waste money is a matter of its own. However, we can afford to offer right that.
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Placement Services - when the copy is already there |
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Your product manager has written an interesting article? You have built a nice collection of case studies? |
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